1、 Differentiation of glass bottle shape design. Lack of characteristics and characteristics is a common problem of most products in the market. In the process of market circulation, there is an obvious lack of product characteristics and differentiation, resulting in consumers’ lack of awareness of products and brands. How to make your products quickly attract consumers’ attention on the shelf, differentiation is one of the factors that products must have.
2、 Brand temperament of glass bottle type. The temperament conveyed by bottle design should be consistent with the brand. Brand awareness is accumulated in the long-term marketing process. Each product needs to be the same as the overall temperament concept of the brand, so that consumers can establish an overall mental impression of the brand.
3、 The design of glass bottle type shall comply with ergonomics. Whether it can conform to people’s daily habits when placing and pouring wine, and easily pick it up and put it down. We should not blindly pursue the unique shape without considering whether it is convenient in use.
